All that and a bag of chips

Move over Rap Snacks! The bodega in my neighborhood sells the best chips in the world. For a mere 25 cents a pop I can enjoy a tasty snack while supporting a movement for change in urban youth.

Along with nutritional information, the back of Homegirls "It's All That" Potato Chips' packaging offers answers to the most troubling problems that face our youth today. As they munch on the delicious sour cream and onion snacks, misguided girls can also eat up the empowering (and flavorful!) advice, such as:

"MOTHERHOOD:

As we look to becoming mothers one day, we will produce children with good manners and good minds. We are the first teachers.
WE ARE GOING TO CHANGE THIS THING AROUND.

MARRIAGE:

We should save ourselves for marriage. Why should a man respect us if he can have us before marriage? Respect yourself and everyone will respect you. NO RING...NO THING!

THE POWER WITHIN US:

The force within us is stronger than the negative forces outside of us. So our message to bad influences is... STEP OFF!

WE'RE GOING TO CHANGE THIS THING AROUND.

THERE IS A NEW BAG ON THE BLOCK...IT'S ALL THAT! ...AND A BAG OF CHIPS"

In a 1992 interview Jerry T. Rigley, CEO of Chumpies Home Boys and Home Girls Distributing Co., champions the snacks, saying, ""We call them chips with a message. We take a quarter out of a kid's pocket. But we also put something in their minds." The thing he puts in their minds is clearly not about nutritional health but the message is easily digested. Just think how easy Obama's health care plan would go down if it tasted like BBQ. Mmmmm.